Bullitt County Public Schools
building connection and consistency: the bacon bit
Bullitt County Public Schools knew they needed a way to keep staff connected, informed, and inspired each week. Superintendent Jesse Bacon wanted to go beyond reminders and highlight the voices of students, teachers, and leaders across the district. Alchemy Collab partnered with the district to create and sustain the Bacon Bit, a weekly multimedia communication anchored by a staff newsletter and the Beyond the Bell video interview series.
the challenge
Bullitt County Public Schools faced four key challenges:
streamlined communication
With dozens of schools and hundreds of staff, essential updates were getting lost in the mix. The district needed one clear, trusted channel for communication.
human-centered storytelling
Superintendent Bacon wanted to elevate staff and student voices, shifting the focus from announcements to authentic people and stories.
logistical complexity
Each week required multiple deliverables: newsletter, videos, graphics, social posts, scheduling interviews, scripting questions, filming, and producing content. The district didn’t have internal bandwidth to manage every step.
the alchemy collaborative approach
designing a repeatable system
We created workflows in monday.com to manage each piece (from video edits to newsletter graphics), so the process could run smoothly week after week.
collaborative content production
Our team supported editing, thumbnails, scheduling, and formatting, freeing district leaders to focus on the storytelling itself.
brand alignment
We built templates in Canva and Thrillshare’s Engage platform that aligned with Bullitt County Public Schools’ identity, ensuring every newsletter and video maintained a consistent look and feel.
multi-platform delivery
We coordinated publishing across email, YouTube, social media, and Thrillshare so staff could engage wherever they were.
the result
The Bacon Bit has become a trusted weekly rhythm for Bullitt County Public Schools. Staff know where to find important updates, families see the heart of the district, and Superintendent Bacon has a platform to connect personally with his community. With Alchemy's support, the district now delivers a professional, human-centered communication package every week: consistently, creatively, and without added stress.
“The bacon bit has changed how we communicate. Our staff know where to look for updates, and Beyond the Bell gives us a way to highlight the incredible people in our schools.”
“The bacon bit has changed how we communicate. Our staff know where to look for updates, and Beyond the Bell gives us a way to highlight the incredible people in our schools.”
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